This policy will explain to you what cookies are, which cookies we use on our website, why we use cookies and how you can select which cookies you want to receive from us.

What are cookies?

In order to improve our website and the services we provide to you, we may use small files commonly known as cookies. A cookie is a small amount of data which often includes a unique identifier that is sent to your computer or mobile phone (referred to in this policy as a 'device') from our website and is stored on your device's hard drive.

A cookie records on your device information relating to your internet activity (such as whether you have visited our website before). The cookies we use on our website won't collect personally identifiable information about you and we won't disclose information stored in cookies that we place on your device to third parties.

The cookies we send to your device only relate to your use of our website; they don't have any other effect on your device.

Why do we use cookies?

We use cookies on our website to help us:

  • store information about your online preferences and allow us to customise our website to your individual interests
  • provide certain services to you via our website, including booking tickets or purchasing from our online shop
  • provide you with account based features in relation to the purchases you make from our website
  • develop and improve how our website works
  • estimate our audience size
  • understand how visitors to our website use the site
  • speed up your searches on our website
  • recognise you when you return to our website.

You will find further details about the cookies we use and the purposes for which we use them in the table below. Some of these cookies are essential to the operation of certain features on our site, such as booking tickets or purchasing from our online shop.

How can you control the use of cookies from our website?

If you don't want us to use cookies when you use our website, you can adjust your internet browser settings not to accept cookies. Your web browser's help function should tell you how to do this. Alternatively, you can find information about how to do this for all the commonly used internet browsers on the website: This website will also explain how you can delete cookies which are already stored on your device.

Please note that if you adjust your browser settings not to accept cookies, this may result in your being unable to use some of the facilities on our website, including any account-based features, booking tickets or purchasing from our online shop.

Cookies used by our website

1. Essential function

  • RoyalShakespeareSession
  • ASP.NET_SessionId

These cookies are essential to the proper functioning of many features of our website. These cookies store a unique ID so our website can remember you from one page request to the next. They are also used for creating your online shopping basket when you book tickets or make purchases from our online shop.

2. Analytics

Google analytics cookies:

  • utma
  • utmb
  • utmc
  • utmz

We use software called Google Analytics which is a web analytics service provided by Google Inc. in order to understand how visitors to our website use the site. The Google Analytics cookies remember you from one page request to the next, for example to differentiate between 'new' and 'returning' visitors. We receive reports from Google Inc. about website usage (such as the number of visitors to our site or the number of unique page views). Google Analytics cookies do not collect personal information about you.

For more information see:

3. Marketing tracking

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  • uuid2 (
  • ug (
  • ug (
  • UID (
  • UIDR ( 
  • u2 (
  • ug (

These cookies are set at our request by third parties and are used to track your journey from outside our website through to when you leave our website or checkout when purchasing tickets or using our online shop. They allow us to target our marketing campaigns for our productions and other activities more effectively as we can see if a visitor has come to our website having clicked on an advert we have placed elsewhere on the internet.

Cookies from third party websites

You may notice on our website some cookies that are not related to the RSC. For example, when you visit a page on our website with content embedded from, for example, You Tube, Twitter. Flickr, Pinterest or Facebook, these third party websites may send cookies to your device. We do not control these cookies and you should check the relevant third party website for more information about these cookies.

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